Multifamily Missteps Hosted by Christy Keeton
Are you tired of the "rainbows and butterflies" approach in multifamily investing, where everything unfolds seamlessly, and everybody wins? You never see “behind the scenes” reality.
If you resonate with our perspective, acknowledging that true insights emerge from navigating mistakes and challenges, then you're in the right place.
Join Christy Keeton, your host, as she dives into the missteps and lessons learned encountered by active apartment operators.
In these episodes, we embark on a journey to dissect and analyze the pitfalls within the multifamily project life cycle, focusing on the crucial stages of Finding, Funding, Fixing, or Flipping a project.
Instead of glossing over setbacks, we shine a spotlight on them, providing a valuable learning experience for our audience. Each episode concludes not only by revealing how the issue at hand was rectified but also by sharing other priceless lessons derived from the experience.
It's an unfiltered exploration of the multifamily investment landscape, revealing the intricate tapestry of challenges and solutions that make the journey worthwhile.
Multifamily Missteps Hosted by Christy Keeton
How to Build a Multifamily Brand - Oliver Perry
Building your brand, whether you’re in real estate or another platform, requires you to identify who you want to serve and in turn determine how your service or skill addresses their problems. This is what Oliver Perry has learned so far in the multifamily real estate space. If the avatar is well defined, then the solutions will be clear. If there is clarity in the solutions he offers, then he’ll slowly be able to build a brand that’s unique to him.
[00:01 - 03:22] Opening Segment
- I welcome today’s guest, Oliver Perry
[03:23 - 11:28] Multifamily is a Math Problem
- Handling direct-to-seller conversations
- Who should be your target market?
- Mastering the underwriting process
[11:29 - 20:35] Building a Multifamily Brand
- Building your brand as a real estate investor
- The question to ask to start building your brand
- The 2 reasons people take action, real estate or not
[20:36 - 26:26] Closing Segment
- The importance of sales copy in your real estate investing
- Find Oliver at the links below
- Final words
Tweetable Quotes:
“Every decision that you make should be with your avatar in mind.” - Jerome Myers
“How do we actually create traffic? One is letters, two is phone calls, three is text messages, and four is networking.” - Jerome Myers
“What problem do you solve and how can you actually help people by solving that problem?” - Jerome Myers
“There is some selling in everything that you write.” - Jerome Myers
“The numbers just tell the story of the property.” - Jerome Myers
You can connect with Oliver by emailing info@theoliverperryshow.com or get in touch with him on LinkedIn, Facebook, YouTube, and Instagram. Check out The Oliver Perry Show and learn how to grow your money through real estate!
Learn more about Myers Methods of Multifamily Investing: http://bit.ly/37u6oK3
Register for Myers Methods Multifamily Investing Course: https://bit.ly/37iozkB
Learn more about the Mid-Atlantic Multifamily Conference: https://bit.ly/2V7SlCC
Are you feeling overwhelmed with Multifamily deal analysis? Are you uncertain about the right investment? Christy is an expert underwriter and mentor and wants help you on your journey! Visit her website at www.ChristyKeeton.com to book a discovery call now.
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