Multifamily Missteps Hosted by Christy Keeton
Are you tired of the "rainbows and butterflies" approach in multifamily investing, where everything unfolds seamlessly, and everybody wins? You never see “behind the scenes” reality.
If you resonate with our perspective, acknowledging that true insights emerge from navigating mistakes and challenges, then you're in the right place.
Join Christy Keeton, your host, as she dives into the missteps and lessons learned encountered by active apartment operators.
In these episodes, we embark on a journey to dissect and analyze the pitfalls within the multifamily project life cycle, focusing on the crucial stages of Finding, Funding, Fixing, or Flipping a project.
Instead of glossing over setbacks, we shine a spotlight on them, providing a valuable learning experience for our audience. Each episode concludes not only by revealing how the issue at hand was rectified but also by sharing other priceless lessons derived from the experience.
It's an unfiltered exploration of the multifamily investment landscape, revealing the intricate tapestry of challenges and solutions that make the journey worthwhile.
Multifamily Missteps Hosted by Christy Keeton
What Should I Be Thinking About Before My Raise? - Marcus Phillips
Raising money is a different skillset from operating a real estate deal. This is why there are real estate investors who opt to bring in partners to fund their deals instead of raising the capital themselves. Marcus Phillips learned what should be prepared when raising money, alongside certain practical tips to scale their business via the commercial real estate route. We have an interesting conversation, a highlight of which is the importance of going through the process.
Indeed, there’s no substitute for experience when it comes to being great at what you want to do.
[00:01 - 03:24] Opening Segment
- I welcome today’s guest, Marcus Phillips
- He shares his journey to real estate investing
[03:25 - 13:42] Raising Capital in the Commercial Real Estate
- Best practices in raising capital
- Why you need 10x as many people who know, like, and trust you
- Which is more focused on the business, commercial or residential?
- Marcus shares his takeaway
[13:43 - 22:06] There’s No Substitute for Experience
- Marcus talks about certain objections you might also have!
- The power of doing a follow up in real estate investing
- Marcus shares his experience
- Find out if you can apply your engineering background to real estate
[22:07 - 23:37] Closing Segment
- Find Marcus at the links below
- Final words
Tweetable Quotes:
“[Commercial real estate] is more business-focused. It's more, marketing and sales are more important than in the residential side.” - Marcus Phillips
“There is no substitute for actually having experience as an operator of a development company.” - Jerome Myers
Resource mentioned
You can connect with Marcus by emailing marcus@noirinvest.com or get in touch with him on LinkedIn. Check out Noir Capital to learn more about their work.
Learn more about Myers Methods of Multifamily Investing: http://bit.ly/37u6oK3
Register for Myers Methods Multifamily Investing Course: https://bit.ly/37iozkB
Learn more about the Mid-Atlantic Multifamily Conference: https://bit.ly/2V7SlCC
Are you feeling overwhelmed with Multifamily deal analysis? Are you uncertain about the right investment? Christy is an expert underwriter and mentor and wants help you on your journey! Visit her website at www.ChristyKeeton.com to book a discovery call now.
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