.jpg)
Multifamily Missteps Hosted by Christy Keeton
Are you tired of the "rainbows and butterflies" approach in multifamily investing, where everything unfolds seamlessly, and everybody wins? You never see “behind the scenes” reality.
If you resonate with our perspective, acknowledging that true insights emerge from navigating mistakes and challenges, then you're in the right place.
Join Christy Keeton, your host, as she dives into the missteps and lessons learned encountered by active apartment operators.
In these episodes, we embark on a journey to dissect and analyze the pitfalls within the multifamily project life cycle, focusing on the crucial stages of Finding, Funding, Fixing, or Flipping a project.
Instead of glossing over setbacks, we shine a spotlight on them, providing a valuable learning experience for our audience. Each episode concludes not only by revealing how the issue at hand was rectified but also by sharing other priceless lessons derived from the experience.
It's an unfiltered exploration of the multifamily investment landscape, revealing the intricate tapestry of challenges and solutions that make the journey worthwhile.
Multifamily Missteps Hosted by Christy Keeton
Don't Send Me a Congratulations Email for Closing a Deal - John Casmon
The initial thought of people whenever a new property is acquired is a celebratory greeting. Although this sounds proper, John Casmon begs to disagree especially when it comes to market positioning. Also, in this episode, he talks about more tips in attracting high net worth individuals, experiencing imposter syndrome, and shifting our focus to giving value. So, why did John Casmon have this thought? Let’s listen to his story.
[00:01 - 05:13] Opening Segment
- I welcome today’s guest, John Casmon
- Sentiments on his email about the reality of the real estate business
- Taking advantage of marketing opportunities
[05:14 - 15:12] Finding Your Unique Position to Help
- Attracting high net worth individuals
- Understand the investor’s challenges to filter your network
- Tackling imposter syndrome with a shift in focus
[15:13 - 23:39] Why Celebratory Messages in Platforms is a No-No
- Medium matters - it boils down to marketing positioning
- Aiming to give value and having people think deeper
[23:40 - 26:26] Closing Segment
- Figure out what’s holding you back
- Final words
Tweetable Quotes:
“Whenever you have an opportunity to engage your audience, your network, you want to take advantage of that.” - John Casmon
“It's not necessarily that you go to them and say, ‘Hey, come invest with me,’ but you want to leverage those relationships to start building out your network.” - John Casmon
Learn more about Myers Methods of Multifamily Investing: http://bit.ly/37u6oK3
Register for Myers Methods Multifamily Investing Course: https://bit.ly/37iozkB
Learn more about the Mid-Atlantic Multifamily Conference: https://bit.ly/2V7SlCC
Are you feeling overwhelmed with Multifamily deal analysis? Are you uncertain about the right investment? Christy is an expert underwriter and mentor and wants help you on your journey! Visit her website at www.ChristyKeeton.com to book a discovery call now.
.jpg)